Concept Design

My mark is the playboy bunny logo and I chose this mark because it’s very well-known and it represents sexuality. The images that I will relate to are the pregnant ballerina because they both symbolize the humorous sexual connotation and fertility. When I flipped the mark upside down I noticed it looked like a pregnant ballerina. The pregnant ballerina has similar representations to the mark itself. They are also both known for their sophistication. Viewing it parodies its meanings, which means our eye is the eye of the bunny/peephole. We the people are voyeurs/peeping toms. It is like we are watching something we shouldn’t be watching, it should be private. It associates the sexuality and the pregnancy. The ballerina is doing a workout to maintain her sexual physique during pregnancy and post birth.